Market trends / Co-founder’s point of view

Ease of use comes before many functions

Demographic changes make senior care and home care worthy of long-term attention, but “for the elderly” is not a complete product definition. Being able to see clearly, hold it, not operate incorrectly, and being easy to clean are often more worthy of verification than adding another function.

Co-creator R&D · EditorRead about 5 minutes
The opening and fitting shape of neck and shoulder care products should focus on the wearing, handling and operating experience.
The opening and fitting shape of neck and shoulder care products should focus on the wearing, handling and operating experience.

For silver hair and home care, what kind of experience should the product provide first?

Let’s look at the conclusion first

  • Age is not the only basis for grouping, but also depends on operational ability and usage environment.
  • Button feedback, holding, reading, and cleaning should go into prototype testing.
  • Assisted living and medical purposes need to be distinguished, and the shape should not be used to imply therapeutic effects.
01 / Market trends

Demographic changes are background, not a list of needs

国家统计局数据显示,2025 年末全国 60 岁及以上人口为 32,338 万人,占总人口的 23.0%;2024 年这一比重为 22.0%。这一变化提示我们关注不同年龄人群的使用体验,但它不能直接换算为某种护理设备的市场规模。

同样的年龄,视力、手部力量、生活习惯、家庭支持和预算也可能不同。产品团队应围绕任务能力分组,区分本人操作、家属协助和工作人员操作,而不是只在包装上写“适老”就认为需求成立。

Public data / MARKET SIGNAL

Users are changing

National population aged 60 and above as a proportion of the total population · Year-end caliber

Data table and statistical caliber
National population aged 60 and above as a proportion of the total population · Year-end caliber
Statistical itemsvalue (%
202422.0
202523.0

The corresponding populations are 310.31 million and 323.38 million respectively. Both years refer to people aged 60 and above and cannot be mixed with the population aged 65 and above; the population ratio is not the medical device purchase rate.

02 / Market trends

Provide clear feedback for every step of the operation

一个大屏幕并不必然更容易使用。如果状态提示过小、图标含义不清、返回路径复杂,用户仍然可能不知道设备是否已经开始工作。对于频繁操作的功能,可以评估实体按键、触觉差异和清楚的状态反馈是否更合适。

我们的建议是先画出完整操作路径:取出设备、放置、开机、选择、使用、结束和收纳。逐步检查哪些动作需要说明书,哪些状态容易误解。能通过结构与交互减少的理解负担,不应全部转交给售后解释。

03 / Market trends

Treat holding and cleanliness as structural issues

家庭环境里的产品会被移动、收纳和反复清洁。重心偏离握持位置、线缆不好整理、凹槽积污、部件拆装费力,都可能在效果图上不明显,却直接影响长期使用意愿。

因此,外观评审应与实物验证连接起来。先用接近尺寸和重量的模型检查拿取、放置与按钮可达性;再按目标材料、清洁方式和装配方案检查耐用性。原型用于发现问题,不应被当作已经满足所有使用与安全条件的成品。

04 / Market trends

First clarify the purpose of the product, and then determine the development boundaries

生活辅助、日常个护和医疗用途不是同一个概念。我们在立项时会要求客户明确预期用途、使用者、功能及宣传主张;对涉及医疗用途或其他受监管功能的项目,应由客户与相应专业机构确认适用要求。

设计团队可以支持外观、结构、人机与样机验证,但不能用白色外壳、专业界面或产品渲染来证明医疗性能。这篇文章讨论设计判断,不提供诊疗建议,也不替代产品分类、检测和注册等专业工作。

05 / Market trends

Select improvements worth making first from real tasks

与其一次开发大量功能,我们建议选择最频繁、最容易出错的任务作为首轮改进目标。让目标使用者实际操作,记录他们在哪里停顿、怎样拿放、是否需要他人协助,以及使用后的清洁和收纳是否顺畅。

对于已有产品,协创人可以从实物测量和结构改型入手;对于新产品,则把界面布局、握持比例、连接部位和内部器件放在同一轮评审里。先做好能够被感知的改善,再评估功能扩展。

Co-founder suggestions/What to do next

What we value is not the label “age-friendly”, but the user’s ability to complete specific tasks independently, clearly, and comfortably. Product opportunities need to be proven by real-world experience.

Reference sources and caliber

The product judgments in this article are compiled by the co-creators and do not represent the views of the source institution. Date of verification of statistical and technical data:2026-09-20; When it comes to specific projects, it still needs to be confirmed based on the sample, process and delivery requirements.

  1. Interpretation of population development in 2024National Bureau of Statistics · 2025-01-17
  2. Interpretation of population development in 2025National Bureau of Statistics · 2026-01-19

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